Maluma is the stage name of the Colombian singer Juan Luis Londoño Arias. His soft, romantic voice, combined with modern Latin beats has propelled him to International superstardom. We worked this the superstar to introduce his first range of fragrances by Royalty by Maluma, The King and Queen Collection.
Made for men & women who want to leave a lasting impression, Royalty by Maluma is a modern, luxury fragrance brand that transforms everyday routines into royal experiences. We have worked through all aspects of the brand, including bottle & box design, the social media channels, launch photoshoot and product photography, amongst many other aspects.